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Save Our Wild Horses

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WildHorse In case you have not heard, there is a very heated issue erupting here in Nevada around the protection of wild horses. The Department of Agriculture has plans to round up hundreds of wild horses for slaughter because they claim the horses are starving and do not have enough land. What is perplexing is that no one has witnessed any starving horses, and instead only seen healthy horses grazing in plentiful pastures. And regardless if there was a population problem, surely more humane practices could be implemented like relocation and sterilization of some of the herd, which have been intermittently used.

Celebrities such as Willie Nelson and Snoop Dogg have done radio spots urging people to call Governor Jim Gibbons, (775) 684-5670.

Listen to the radio spots here:

Willie Nelson

Snoop Dogg

Protestors gathered outside the Nevada Capitol yesterday holding brooms and plungers emphasizing their desire to see the Department of Agriculture “cleaned up.” Media outlets all over the West have picked up the story including:

Also, you might want to check out what this local Nevada blogger has to say. Clearly, this is an important issue to many people and rightfully so. The horse is an integral part of this Nation’s history and an iconic symbol of the West. And might I add, GREAT FOR TOURISM IN NEVADA.

You might remember a blog post we did back in November 2006 regarding the American Horse Act. This issue hits close to home. You don’t come to work everyday for a company called, Twelve Horses, and not on occasion think about why you built your brand on that name.

We will bring more information to you as we receive it. You can also visit http://kbrhorse.net/news/vre-nda11.html 

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Musings

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Spring in Lake Tahoe is one of my favorite seasons. Snow still blankets the mountains of the Sierras, and the lower elevation rivers rise as the days grow longer and warmer. It is this time of year that I find myself having to make the difficult decision of skiing vs kayaking.

As I prepare for an upcoming California road trip, I can tell you that the gear I am planning on taking is getting a bit overwhelming. Just thinking about trying to fit it all into a little biodiesel powered VW TDI has me wondering if I need a semi-truck.

No matter what the weather dictates, I inevitably find myself catching up on whitewater community sites like boof.com and americanwhitewater.org, as well as looking through old kayaking photos to remind myself that I still know how to boat. Here is a little slideshow  of some kayaking” I have accumulated from years past. Can you tell which ones I took with an old 35mm camera and slide film and then scanned?

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Social Media for Ski Resorts

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Anyone that knows me or visits this blog from time to time has a pretty good inclination that I like to ski. Fortunately for me, I also get involved with a certain amount of ski resort marketing as part of my job. One resort in particular that I work closely with is Heavenly Mountain Resort.

Heavenly has a great team of individuals over there who are busy pushing out a lot of great content in the form of blog posts, Flickr photos, and video. Why? To bring as much of the mountain experience to you as possible. I can tell you that it works, and if you want some more education as to why it works you can read this post and the post it links to as well.

Another cool example of social media comes from another one of my favorite Lake Tahoe ski resorts – Alpine Meadows. They have put together a really cool social media page that lays out all of the various places you can interact with them. Sites include:

Why so many? Because people are individuals with individual preferences. They want to learn, experience, and interact with a brand in the channel they see fit and enjoy the most. Alpine and Heavenly are simply doing their best to satisfy those preferences, as well as understand their customers better. They will probably add more, for there are more.

You can find me on all of these sites. Unfortunately, I can’t be on the hill all the time, but the next best thing is hopping online to interact with the mountain, finding out what is going on, and getting stoked for the next time. The social media tools these two ski resorts are making use of help me do it.

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Fancy Fingering

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In my last blog post I took the liberty of complaining about my irregular writing schedule of late and the significance, or insignificance, of it. Some of you called me to task in the comments, while others preferred to bring it up in private with me. Either way, it got me thinking.

If I could get this Chinese woman to quit her day job at Epcot, maybe she could do dictation for me? I bet she can type faster than me, and it would certainly make my life easier when it came to regular blog postings.

Actually, I remember sitting there filming her, watching her hands, and I began to consider all of the tourists around her and the fairly faux surroundings. I wondered if she ever imagined as a young woman that this is where her talent would be directed? She captivated me for a moment, and then I went out and bought something plastic. Then I returned and realized that she was creating greater awareness about her culture, and it was up to those that wanted to listen and feel it; or not.

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Who Gives a Damn?

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My frequency of blog posts has been utterly pathetic as of late.

It is not like I haven’t been getting out and about. In fact, in the past three weeks I have surfed in Sebastian, Florida, attended an art show and an oyster roast in Charleston, South Carolina, and worked and skied in Reno-Tahoe.

Certainly plenty to write about.

In fact, as I type I am getting ready to leave for Salt Lake City in the morning for additional work related activities, as well as some long overdue skiing in the Wasatch Mountains with good friends.

Still, that is little excuse for not writing.

Maybe it is because I am often busy allocating words to my company’s blog, press releases, web copy, marketing plans, and magazine articles?

I suspect that still doesn’t warrant my flagrant inattention to my own personal pursuits.

Or, is it because I don’t think you really give a damn about all of that, and believe you’d rather poke your eyes out with a burning stick than read all this nonsense about how I think I am significant to anything meaningful in your life?

Instead, how about a ski picture I took in Tahoe on Saturday while backcountry skiing? Yes, that’s better…

NoName2

The intersection of business and lifestyle. Robert Payne | Seattle, Washington